How to lead attention when we are distracted by anything and everything

by Pilar Jerico | Jul 21, 2022 | Blog, Uncategorized

We live in the Age of Mass Distraction. This is the name given to the fact that the kings of our daily lives are mobile devices. They are the ones to whom we devote much of our attention, sometimes even more important than the people we are eating with. That’s...

Will Smith and what he teaches us about our brain

by Pilar Jerico | Mar 29, 2022 | Emotions, Publish articles, Uncategorized

Living between the USA and Spain has certain advantages. One of them is being able to watch events at more reasonable hours and live, as happened to me yesterday at the Oscar Gala. I am in love with cinema, it is one of my great passions and the Oscars is an event...

When critical thinking is eliminated, fanaticism surfaces.�

by Pilar Jerico | Mar 13, 2022 | Blog, Uncategorized

Personal identity has been created largely in the process of differentiating ourselves from others. It doesn’t matter the age, the studies or even the intelligence. It is also not subject to a geographic area. Simply put, fanaticism stifles any kind of...

Do you value those who are different from you? Put yourself to the test

by Pilar Jerico | Mar 7, 2022 | Blog, Uncategorized

Prejudices lead us to exclude those people who do not fit into our mental scheme. But more and more companies are trying to combat them by training their employees to learn how to eliminate them from their decisions. Do you trust the people of Madrid more than the...

Zelenski, the great example of post-COVID leadership.

by Pilar Jerico | Mar 7, 2022 | Leadership, PostCOVID Leadership

We are witnessing a unique moment of leadership in history. It is not easy to remember a person who would have convulsed the world as much as Ukraine’s President Zelenski has done in recent weeks. The events they face are enormous, terrifying. Only a leader in...